What does this mean?

 

If you give us your consent, you will join our marketing initiatives and Philips will keep you up to date about our (including our brand licensee partners’) products, services, promotions and events. Let us give you an overview of our marketing initiatives and explain to you how we will process your data.
 

Data that we use

Web forms


If you give us your consent to receive promotional communications via our dedicated forms published on our websites, Philips brand licensee websites, third party sites or social media pages, we will use the data that you provide to us via these forms as well as information about your country to send you promotional emails that are relevant and of interest to you. For example, if you provided us your consent in a form placed on a page dedicated to shavers in a specific country, we may send to you promotional communications about shavers or similar products in the language of that country.


Your Philips Account


If you have a MyPhilips account, and have consented to receive promotional communications from Philips, we will use certain data that you provide to us (such as information connected to your account and profile, e.g, date of birth; and information related to product(s) or service(s) that you have purchased/ registered using your account) in order to send you promotional communications that are relevant and of interest to you. For example, if you have purchased a shaver in our online shop with your MyPhilips account, we may use your online purchase data to let you know that we have discounts on shavers’ accessories or similar products.


Your Behavior Data


If you have given your consent to the use of cookies for targeted advertising purposes when browsing our website, or consent to analytics cookies on our mobile apps, we track your interaction with our websites and mobile apps respectively, to see what you are interested in. If you have also consented to receive promotional communications, we will use the data about your interaction with our websites and mobile apps to send you promotional communications that are relevant and of interest to you. For example, if you visited a certain product page on our website, or interacted with a certain screen on our mobile app, we may send you promotional communication about such product or similar products and/or services.


Keep in mind that we may combine the data we collect about you from the Philips sources listed above and place you in one or more segments (groups having certain characteristics in common) in order to tailor our promotional communication to your interest.


Our Communication Channels


If you give us your consent:
 

  • you will receive promotional content relevant to your interests via emails from Philips;
  • you will receive promotional content relevant to your interests in the Philips’ mobile apps on which you have registered with a Philips account;
  • we may also provide your data (such as your email) to third parties such as search engine and and/or social media providers so to show you relevant Philips ads on their pages.


Unsubscribe at any time


If you do not want to receive any promotional communications from Philips, you can easily unsubscribe at any time by clicking the relevant link provided in the email that you have received from Philips or by changing the communication preferences in your MyPhilips account.


For more information, please read the Philips Privacy notice

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